I'm always taken aback by such hand-wringing, which I now seem to be witnessing on a regular basis. So I figured it was time for some unsolicited advice from a DIKless veteran living far below the poverty line -- namely, me.
1. If you can't stand the heat, stay out of the kitchen. Reader sites like Amazon and Goodreads can be little slices of Dante's Inferno to authors. If you've experienced this unpleasant fact, and it's making your follicles lose their grip on your hair, stay away! The cure for your woe is that simple. I use Amazon and Goodreads as resources -- to get the skinny on books that might interest me -- but I never check on my own books. Never. Watching the bouncing ball that is a book's average rating, or seeing how few ratings a book gets, does me no good whatsoever. So I don't keep track of that stuff. Many writers need to adopt the same approach. Trust me; it works wonders.
2. Even if you can stand the heat, stay out of the way. Many readers don't appreciate authors breathing down their necks. So, refrain from being a buttinski. Give readers their space. Let them rave about your books or rant about your books or simply discuss your books without interjecting yourself into their monologues and dialogues. Readers are smart enough to know we appreciate good reviews. They're also smart enough to PM us if they have questions only we can answer. Hovering isn't necessary. In fact, it's kind of neurotic and creepy.
3. Take a reality check. Each of my stories and characters is a Very Special Snowflake. ("Snow" flake -- get it? Heh.) However . . . that's only in my world. More often than not, my Snowflakes aren't even noticed in other people's worlds. And why should they be? They're mere specks in a weekly blizzard of releases. Now don't get me wrong: I'm deeply grateful when they are noticed, and even more grateful when they're valued. But in an era when publishing a book is almost as easy as putting on your shoes, every author needs to tone down his/her expectations. Each of us is less and less "special" by the day. It's a fact of publishing life. Get used to it.
4. Rein in your ego. This is part and parcel of the point above. Don't assume your work deserves praise. Don't assume it deserves a place on every reader's keeper shelf. It doesn't deserve a damned thing, except what it is legally due from its publisher and distributors. Remember, we're writing popular fiction. Genre fiction, in fact. We're not in a race for the Pulitzer or Booker or Nobel Prize. We're not contestants on Top Wordsmith or Iron Author. No matter how convinced we are that we're uniquely inspired and were meant to write -- because God decreed it, or it's a destiny spelled out in our stars, or a gypsy woman murmured a blessing over Mama's pregnant belly -- precious few writers are genuinely and profoundly gifted. Even fewer are as gifted as they think they are. This means we need to put our work in realistic perspective and adopt some humility.
Consumers' preferences are all over the place and ever-changing. That's just the way it is. And guess what? Writers are in good company. This truth also applies to musicians, actors, artists, film-makers, and anybody else engaged in some creative pursuit. So, for the sake of your sanity and self-confidence, resign yourself to the vagaries of human taste and the limits of your own talent. Definitely keep honing your craft, but save your angst for what really matters.
Now, for a palate cleanser. Enjoy. ;-)
Now, for a palate cleanser. Enjoy. ;-)