Monday, September 21, 2009
How's this for a promo gimmick?
So I'm taking a break, cruising the 'Net. And what do I come upon today? No, not my name in a happy place. I find a peculiar way for an author to pimp his or her latest book:
ENTICE BLOGGERS TO DO IT!
For a chance to win a signed Advance Review Copy, all you need do is spend time at some "social networking" site or your blog or any-damned-body's blog talking about why and how much you want this book. Posting the cover and an excerpt, or links to the cover and excerpt, will ingratiate you even further with the author (to whom, of course, you must report back with the url of your place of pimpage).
Seriously? Like, people are being asked to promote a book they haven't yet read, because it hasn't yet been released? On the chance they might win a copy? And might not even like it after telling everybody in the blogosphere exactly why and how much they planned on liking it?
I had to read this announcement a couple of times to make sure I was reading it right. Yup. Get on the stump, girls, and hawk this book . . . even though you didn't write it, didn't read it, probably won't win it, and have absofreakinglutely no reason to piss away your time in an effort to fatten this publisher's bank account! WTF? Do you think readers will actually take this bait? Would you? (If you answered yes to the second question, get back to me, 'cause I'm sure we can cut a deal. Heh.)